5 Signs You're Facing a Product-Customer Disconnect (And How to Fix It)
Product-customer disconnect can be a silent killer for even the most promising innovations. Here are five telltale signs that your product might be out of sync with your customers' needs
Product-customer disconnect can be a silent killer for even the most promising innovations. Here are five telltale signs that your product might be out of sync with your customers' needs:
1. Low User Engagement: If customers aren't using your product as frequently or deeply as anticipated, it may not be fitting seamlessly into their lives.
2. High Churn Rate: A revolving door of customers suggests your product isn't delivering lasting value.
3. Feature Bloat with Low Utilization: Adding features that go unused indicates a misunderstanding of core user needs.
4. Negative Feedback Focusing on Irrelevant Issues: When customers complain about aspects you didn't anticipate, it reveals a gap in understanding their priorities.
5. Difficulty Articulating Unique Value Proposition: If you struggle to explain why customers need your product, you may not fully grasp their perspective.
The Play Economy Framework addresses these issues by immersing you in the customer's world, allowing you to experience their challenges firsthand and design solutions that truly resonate.
[Read more to discover how the Play Economy Framework can bridge the gap between your product and your customers' needs.]
Michael Ronen
Founder Wonderland Creative AI
Michael Ronen is a multifaceted entrepreneur with a rich background that spans theater direction and immersive technology. His career began in the arts, particularly in theater and film directing, before transitioning into the tech industry.
